FAIRFIELD COUNTY, Conn. -- Coldwell Banker Real Estate has launched its first Halloween television spot this fall.
The television commercial, titled “Halloween,” is part of a series of commercials from Coldwell Banker Real Estate that tell stories about the memories and traditions that make a house a home. The ad will run through October on national networks including A&E, Discovery Channel, NBC, Nick at Nite and TLC.
The ad spot is narrated by a mother who shares her fond memories of Halloween having been a special holiday for her growing up. She reminisces that her home was filled with cupcakes and costumes, igniting fun and laughter. She then shares the memories she is making with her family now and her dedication to dressing up the house for her kids. What she notes at the end holds true for so many parents: that the happiness in their eyes and the joy on the faces is the best treat you can ask for. “That’s home.”
The “Halloween” spot was conceived by Siltanen & Partners, the national advertising agency for Coldwell Banker Real Estate and directed by Kat Coiro, under the direction of Executive Creative Director, Rob Siltanen.
Coldwell Banker Residential Brokerage, a leading residential real estate brokerage company in Connecticut and Westchester County, N.Y., operates approximately 51 offices with more than 2,200 affiliated sales associates serving the communities of Connecticut and Westchester County, N.Y. Coldwell Banker Residential Brokerage is part of NRT LLC, the nation’s largest residential real estate brokerage company. For more information, visit www.ColdwellBankerHomes.com.